How to Analyze A/B Test Results

A simple guide to using bootstrapping to analyze the results of A/B testing

Xinqi Lin
Analytics Vidhya
Published in
5 min readNov 25, 2021

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When I was learning hypothesis testing, I got so overwhelmed by so many test statistics to choose from. Recently, I learned that bootstrapping can provide us an alternative to calculating p-value without having to worry about formulas! This article will guide you through the workflow of using Python and bootstrapping method for A/B testing results analysis.

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Xinqi Lin
Analytics Vidhya

A full-time data analyst, part-time photographer. I write about data and my stories in a language that’s not my mother tongue. https://linktr.ee/xinqilin